You must have heard the saying “Cash is King” in the past. It’s a simple expression that is sometime used in analyzing businesses or investment portfolios. It may refer to the importance of cash flow in the overall fiscal health of a business. For investors it may also describe times when it is advantageous to have a large percentage of cash or short-term debt instruments available either due to falling financial markets or due to the availability of investment opportunities.
In the SEO world, it’s “Content is King” and that is it.
Last year Google has changed about 500 things to it’s search engines, more than one change per a day – which makes our daily SEO research much harder but it’s a daily discovery because we learn new things every single day.
If you are planning to buy content via XML feeds for your site or just wonder how to get more search engine visits to your site you came to the right place and I know that many SEO sites claim “you came to the right place” but trust me, you came to the right place.
The following are the things you should consider for each page or article you submit:
UNIQUE CONTENT – Copying content from other sites, or buying articles which are duplicate content will not only not get you traffic but will hurt you on the long run with penalization of pages and low indexation from search engines.
Don’t ever use copied content on your site. Generate it your own, regardless if your grammar is pretty crappy like mine this is how my pages rank front pages for good keywords, it’s just because I write the content myself.
UNIQUE TITLE TAG: I’ve said that before and I’ll say it again. The biggest aspect of SEO is your title tag. Make sure you do not exceed the 69 characters, ever. Do not repeat exact titles in any of your pages – that said, make sure that each of your pages has it’s own unique title and try to not replicate a title from another site as well – be creative but maintain the SEO keyword which you’d like to rank for even if it’s a high volume keyword. Because you must remember that Google does not read more then 69 characters of title so putting more then 69 characters, it is simply a waste of time.
CONTENT LENGTH: The recommended content length would be 300 + words for each of your articles. If you must copy some one else’s words from another site make sure you are using block-quotes, or italic and mention the source, with a link as well. That’s right!
META’S: Don’t forget to use Meta description or ‘excerpt’ for each of your posts. Even try to have a unique excerpt and do not just copy paste a paragraph from the article itself. The time consuming is worth it when you will have 20,000 visitors.
CONTENT PROVIDERS: Over the past year I’ve had the chance to meet with 10s of content providers who offered their services. Their services varied from $4.00 an article to £16,000 a year. I recommend that if you do choose to buy repeated content try to work a solution with your content provider to deliver you the news first – before the rest of his clients. If you’re buying XML feeds check out AutoBlogged plugin for WordPress.
BUYING CONTENT FOR WEBSITES VIA XML FEEDS
Here is a list of my recommended content providers in the entertainment and showbiz, politics and more:
BANG Media International – BANG Showbiz is the premier entertainment news agency providing the most exciting entertainment news all over the world. BANG is the leading supplier of global entertainment news for online, print and broadcast media outlets.
Associated Press – RSS (Really Simple Syndication) is a popular way to get news and information from across the Internet. RSS software regularly pulls headlines from news sites and Web journals and presents them within e-mail software, Web browsers or standalone programs known as readers. Frequently Asked Questions about RSS. Our FEATURED FEED is changed regularly with new or topical feeds.
Press Association – As home to the national news agency of the UK and Ireland, the Press Association proudly takes its place at the heart of the UK media news providing a continuous feed of text, pictures, video and data into newsrooms around the country.
Brafton – Custom News Marketing: Brafton specializes in providing unique and exclusive custom content marketing solutions for businesses and their websites. Leveraging the power of breaking industry news, Brafton helps businesses engage and convert their target audience through custom news that is published in full and exclusively on a business’ website.
Bummers: Price tag, they are based in the US. Seem like good fellas to reach out to if you’ve got the cash.