I was already planning schemes when I was a teenager – how I was going to take over any arena where I participated. For instance whether it was a video game I was playing I was always pushing to be #1 in it.. And I did, in the old days of Diablo II (Classic for those who wonder) I reached a level 96 in Hardcore mode (meaning that if you die, you start over) and was #4 in Europe for 6 months, the funny part was that #5 would have needed about 3 months in catching up to do prior to winning and I was only able to play over the weekends since I didn’t have a computer where I studied (North Israel). The point is that everything you do you nowadays has to be done to the max. Utilizing everything that is involved within it. That’s every tool that’s given to you, even people you meet that are involved in it.
The way I reached level 96, was because I made friends who were also serious players and we created a team that whenever I go to sleep, they’re playing the character and when we’re playing we had a team of over 100 members, creating games for the character to join making sure I’m only killing the biggest mob in the game to gain the highest amount of experience, meaning, I spend an average of 30 seconds in each game just giving the last hit with my sword and moving to the next game to do what we call “Rinse & Repeat”. The goal was for the entire team to participate in a lifetime event of becoming #1 in Europe, which ones again, we did and that took us 9 months in total.
How to utilize everything in your life
Let’s take Twitter for example. How many tools are built for the usage of Twitter? Way too many. Socialite, TweetAdder, Twitter Dock etc. But which ones are good? Since there are plenty, master each of them one by one and focus your efforts. That means, pick up a tool and make sure to go into each of it’s preferences to ensure that you have seen everything that tool can do for you.
A recent tool that was introduced to the market it Crowd Booster (http://crowdbooster.com/) it enables you to see statistics of how many impressions your tweet delivered. Although I’m quite skeptical about the algorithm that’s used (I believe it’s measuring the amount of followers via who RT it and totals the impressions now although that’s quite weak I’m certain that they’ll update their algorithms within the next few months) What’s beautiful is that Crowd Booster is also utilizing Klout and lets you know which influential individual has been engaging with your twitter account. This enables you the opportunity of connecting with those who are influential, that are following you.
The point I’m trying to bring above is that Crowd Booster is utilizing Klout in order to make their platform better. We need more things like that in our lives.
You see, in today’s world you cannot become a sole leader anymore. For example Apple has utilized AT&T to deliver the first iPhone but if it was back in the 80′s perhaps Steve would have said let’s launch a carrier and rival against Verizon, AT&T and so on.
We must all work together as a team in order to make our world a beter place. Don’t lead, let the leaders lead, join them, utilize them, and collaborate with whatever tools they are giving you, enhance your platform and with their tools make your platform unique. If you’re working on a start-up and have a rival, merge and become a sole, together. If not merge, work together, do business, don’t just look what they’re doing and think how you can do it better. If it already exists bring them the idea of making that tool better so you can utilize best.
Here’s a minor example, recently we launched landing pages for several fashion week events (Milan, Paris, New York, London etc). each of these pages are pulling custom RSS feeds of “competitors” (once again, there are no competitors) Bloginity’s only goal is to deliver information to the user, therefore we are also utilizing a Twitter widget that pulls the latest hashkey.
Let’s say you landed on New York Fashion Week page, you’ll now see a #NYFW (“New York Fashion Week” hashkey on Twitter) stream on the right hand side of the page. I couldn’t care less what the buzz is around Twitter – whether it’s users submitting blogs that are irrelevant, low quality, that’s the buzz and we need to respect it. You cannot filter the web anymore.
Utilize every person in your life. What are they good for, are they good for anything at all? You only live once in this life so “using” people is not a bad thing, it’s the only thing you can do to lift up, together, as a platform.
