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	<title>Daniel Haim&#039;s Blog &#187; Search Engine Marketing (SEM)</title>
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		<title>What’s SEM? and SEO?.. SEM vs SEO AKA Money VS Getting it for free.</title>
		<link>http://www.danielhaim.com/2010/02/whats-sem-and-seo-sem-vs-seo-aka-money-vs-getting-it-for-free/seo</link>
		<comments>http://www.danielhaim.com/2010/02/whats-sem-and-seo-sem-vs-seo-aka-money-vs-getting-it-for-free/seo#comments</comments>
		<pubDate>Tue, 23 Feb 2010 22:35:40 +0000</pubDate>
		<dc:creator>Daniel Haim</dc:creator>
				<category><![CDATA[SEO Journal]]></category>
		<category><![CDATA[Search Engine Marketing (SEM)]]></category>
		<category><![CDATA[Search Engines]]></category>

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		<description><![CDATA[The question you should be asking yourself is this: A. Do I want 1000-3000 PAID targeted clicks per month? B. Do I want 50,000 FREE targeted clicks per month? If your answer was A. please leave my site and go to hell. Search Engine Marketing VS Search Engine Optimization. Let&#8217;s begin with the basic &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>The question you should be asking yourself is this:</p>
<p>A. Do I want 1000-3000 PAID targeted clicks per month?</p>
<p>B. Do I want 50,000 FREE targeted clicks per month?</p>
<p>If your answer was A. please leave my site and go to hell.</p>
<p><strong><em>Search Engine Marketing</em></strong><strong><em> </em></strong><strong>VS<em> Search Engine Optimization. </em></strong></p>
<p>Let&#8217;s begin with the basic &#8211; what is SEM? &#8211; Paid inclusion &#8211; Traditional Ads &#8211; Pay Per Click Advertising</p>
<p>In contrast to pure SEO, these SEM practices offer the advantage of immediacy. If you need to increase your traffic and your visibility right away, and you don&#8217;t have a problem with spending a lot of money, this may be the way to go. However your traffic will stop once the campaign stops.</p>
<p>SEO &#8211; There is no SEM campaign without a tiny bit of SEO, but this is &#8220;light&#8221;  SEO, simply Google Keyword research tool can do the job (see url, insert a keyword and see how many people Google it every month and if you should advertise for that keyword, URL:  <a href="https://adwords.google.com/select/KeywordToolExternal">https://adwords.google.com/select/KeywordToolExternal</a>)</p>
<p>Do you really need to hire someone to click a button for you? No.</p>
<p><strong>SEO is much more constructed then that. We take pride in what we do.</strong></p>
<p>SEO is the process of improving the volume or quality of traffic towards  your website from search engines via &#8220;natural&#8221; or un-paid, (&#8220;organic&#8221;) traffic as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically the earlier (or higher) a site appears in the search results list, the more visitors it will receive.</p>
<p>I&#8217;m including a Google engine heatmap that shows where people look, and where people click. Note that where the paid ads are is on the right side while the organic begins on the left.</p>
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